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IMK329 Marketing Channels Section 5421

School of  Business Administration 
Bangkok University


IMK329 Marketing Channels 3 (3 – 0 – 6)

Course Description
Students learn the behavioral concepts which have an impact on distribution efficiency, as well as the strategy
of distribution channel selection which will be in line with the marketing control policy of the organization

Instructor Dr. Lokweetpun Suprawan
Email : lokweetpun.s@bu.ac.th, 
Tel: 02-9020299 Ext. 2640 (Rangsit Campus)
Office: A7204 (Rangsit Campus)
Date/time/room 14.00-16.30, K343